Privacy Policy

Last Updated: 18/10/2026

1. Introduction

Welcome to BERRY Coffee.

At BERRY Coffee, we value your trust and are committed to protecting your privacy and personal information.

This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, purchase our products, contact us or interact with our services.

We are committed to handling your information responsibly and in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, as amended.

By using our website, you acknowledge that you have been provided with this Privacy Policy. Where consent is required for specific activities, we will request it separately.

2. Who We Are

BERRY Coffee is an independent specialty coffee shop located in the Jewellery Quarter, Birmingham, United Kingdom.

We are passionate about carefully crafted specialty coffee, freshly baked treats and creating a welcoming environment for our customers.

Our business details are:

Trading Name: BERRY Coffee

Address: 204 Newhall Street, Jewellery Quarter, Birmingham B3 1SH, United Kingdom

Email:  info.berrycoffee@gmail.com

The legal business identified above is responsible for the personal information described in this policy, except where another organisation acts as an independent data controller.

3. Information We Collect

When you interact with BERRY Coffee, we may collect certain personal information depending on the services you use.

Personal and Contact Information

This may include your full name, email address, telephone number, billing address and delivery address.

Order and Purchase Information

When you place an order through our online shop, we may collect information about the products purchased, order history, delivery preferences, returns, refunds and related communications.

Payment Information

Payments are processed through our authorised payment service providers.

We may receive transaction confirmations, payment status and limited billing information. Full payment card details are generally processed securely by the relevant payment provider.

Website and Technical Information

When you browse our website, certain information may be collected automatically, including your IP address, browser type, device information, pages visited, cookie identifiers and website interactions, subject to applicable privacy rules and your choices.

Communications

If you contact us through our website, email or other communication channels, we may collect the information you choose to share with us.

We collect information directly from you, automatically through your use of our website, or from service providers involved in operating our online shop and fulfilling orders.

4. How We Use Your Information

We use personal information for legitimate business purposes, including:

Processing Orders: To confirm purchases, process payments, arrange delivery and manage returns or refunds.

Customer Support: To respond to enquiries, resolve issues and provide assistance.

Website Operations: To maintain our website, shopping basket, checkout and customer services.

Security: To help detect suspicious activity, prevent fraud and protect our customers and business.

Legal Compliance: To meet accounting, tax, regulatory and other legal obligations.

Marketing: To communicate product updates, special offers and relevant news where we have the necessary consent or another lawful basis.

Website Improvement: To understand website performance and improve the customer experience using permitted analytics and related technologies.

We do not use personal information for purposes incompatible with those explained in this policy unless permitted by law.

5. Legal Basis for Processing Personal Information

Under UK data protection law, we must have a lawful basis for processing personal information.

Depending on the circumstances, we may rely on:

Contractual Necessity: When processing information is necessary to fulfil an order or take steps requested before entering into a contract.

Legal Obligation: When we must retain or process information to comply with applicable laws.

Legitimate Interests: When processing is reasonably necessary to operate, improve or protect our business, such as responding to enquiries, maintaining security and preventing fraud, provided those interests are not overridden by your rights.

Consent: When you have given permission for activities that require it, such as certain marketing communications or non-essential cookies.

Where processing is based on consent, you may withdraw your consent at any time.

Some information, such as your delivery address when ordering a physical product, is necessary to fulfil your purchase. If you do not provide it, we may be unable to complete the order.

6. Sharing Your Personal Information

We may share personal information with trusted third parties when necessary to operate our business and deliver our services.

These may include:

Payment Service Providers: Companies responsible for securely processing payments and refunds.

Delivery Partners: Businesses responsible for delivering purchased products.

Technology Providers: Companies providing website hosting, security, customer support, email or other services.

Analytics and Marketing Providers: Where relevant services are enabled and permitted by applicable privacy laws.

Legal and Regulatory Authorities: Where disclosure is required by law or necessary to protect legal rights.

Some third parties process information on our behalf, while others may act as independent data controllers under their own privacy policies.

We only disclose information where there is an appropriate business or legal reason to do so.

7. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to improve functionality, support shopping features and understand website performance.

Cookies are small files stored on your device when you visit a website.

We may use:

Essential Cookies: Necessary for website functions such as security, shopping baskets and checkout.

Functional Cookies: To remember certain website settings and preferences.

Analytics Cookies: To help understand visitor behaviour and improve website performance.

Marketing Cookies: To measure advertising effectiveness and support relevant marketing, where enabled.

Where required by UK law, we will request your consent before using non-essential cookies or tracking technologies.

You can manage your preferences through the cookie controls made available on our website or through your browser settings.

Disabling certain cookies may affect some website features.

8. Email Marketing and Communications

If you subscribe to BERRY Coffee updates or otherwise lawfully receive marketing communications, we may contact you about new products, coffee collections, promotions and business news.

You can unsubscribe from marketing emails at any time by selecting the unsubscribe link included in those emails or contacting us directly.

We may still send essential communications relating to orders, payments, delivery updates or customer service requests.

9. How We Protect Your Information

We take reasonable technical and organisational measures to protect personal information against unauthorised access, disclosure, alteration, misuse or loss.

Our online shop operates using Shopify, which provides security features to support ecommerce transactions.

However, no method of internet transmission or electronic data storage can be guaranteed to be completely secure.

We encourage customers to use secure devices and take appropriate precautions when sharing personal information online.

10. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes described in this policy.

Retention periods depend on the type of information and the reason it was collected.

For example, order and transaction records may need to be retained for accounting, tax and legal obligations.

Customer support communications may be retained while an enquiry or related issue remains relevant.

Where information is no longer required, we take appropriate steps to delete it securely or anonymise it, subject to applicable legal and service-provider requirements.

11. International Data Transfers

Some of our technology and service providers, including ecommerce service providers, may process personal information outside the United Kingdom.

Where international transfers take place, we take steps to ensure that appropriate safeguards are used where required by applicable data protection law.

These may include transfers to countries recognised as providing adequate protection or the use of approved contractual safeguards.

You may contact us for further information about applicable transfer arrangements.

12. Your Privacy Rights

Under UK data protection law, you may have certain rights regarding your personal information, subject to applicable conditions and exemptions.

These may include:

• Right of Access: Request a copy of the personal information we hold about you.

• Right to Rectification: Ask us to correct inaccurate or incomplete information.

• Right to Erasure: Request deletion of your information in certain circumstances.

• Right to Restrict Processing: Ask us to limit certain uses of your information.

• Right to Object: Object to processing based on legitimate interests and to direct marketing.

• Right to Data Portability: Request certain information in a structured, commonly used format.

• Right to Withdraw Consent: Withdraw consent at any time where consent is our lawful basis.

• Rights Relating to Automated Decisions: Exercise applicable rights regarding certain solely automated decisions that have legal or similarly significant effects.

Your right to object to direct marketing: You can object at any time to the processing of your personal information for direct marketing purposes.

To exercise your rights, please contact us using the details provided below. We may need to verify your identity before responding.

If you are unhappy with how your personal information has been handled, you have the right to raise a complaint with the Information Commissioner's Office (ICO).

ICO Website: https://ico.org.uk

We would appreciate the opportunity to address your concerns directly before you contact the ICO.

13. Third-Party Websites and Social Media

Our website may contain links to third-party websites and social media platforms, including Instagram and TikTok.

These external services operate independently and may have their own privacy policies and data-handling practices.

BERRY Coffee is not responsible for the privacy practices of third-party websites.

We recommend reviewing their privacy policies before providing personal information.

14. Children's Privacy

Our website and online shop are intended for a general audience and are not specifically designed to collect personal information directly from children.

If you believe a child has provided us with personal information inappropriately, please contact us so that we can review the situation and take appropriate action.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website features, legal obligations or data protection practices.

Any updates will be published on this page, together with a revised Last Updated date.

Where required by law, we will provide additional notice of significant changes.

We encourage you to review this page periodically.

16. Contact Us

If you have any questions about this Privacy Policy, how we handle your personal information or your rights, please contact us.

BERRY Coffee

Address: 204 Newhall Street, Jewellery Quarter, Birmingham B3 1SH, United Kingdom

Email: info.berrycoffee@gmail.com

We will do our best to respond to privacy-related enquiries in a timely and appropriate manner.